January 27, 2014
Students of the international master program:” International Business and Management” of the Faculty of Organizational Sciences had the opportunity on Friday, January 24, 2014 to listen to the lecture on intellectual property and its use at the market, held by the lecturer of the Education and Information Centre of the IPO.
The lecture was dealing with the basics of the system of intellectual property, criteria for the protection of specific intellectual property rights, elements that influence the determination of the value of rights and the market maneuvers that the companies undertake in this field. Special attention was dedicated to the modern situation in the field of patents, as well as possibilities of defense of proposal of values in the key rights of intellectual property. Students were in particular interested in the topics of validity of patent protection at the international level. Activity of “non-practicing” entity, as well as certain details in the examination of similarity and eligibility for patent protection in the procedure of trademark registration.